Newly Reformed Duran Duran Set to Release First Single in 21 Years

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London August 2004

‘(Reach Up For The) Sunrise’



London – They have performed to well over half a million fans over the past year, with a series of sell out arena and stadium concerts across America, Japan, Australia and the UK, and have been honoured with no less than three prestigious Lifetime Achievement music awards since they got back together in 2001. Now the excitement continues to grow as the five original members of DURAN DURAN prepare to unleash "(Reach Up For The) SUNRISE" - their first single together in 21 years.

Set for release on September 20th – just six weeks in advance of the band’s eagerly awaited new studio album - "ASTRONAUT" (October 4th) – ‘(Reach Up For The) Sunrise’ was written by Duran Duran and recorded at London’s Sphere Studios, with co-producer Don Gilmore (Good Charlotte, Linkin Park, Avril Lavigne, Pearl Jam). Jeremy Wheatley (Massive Attack, Sugababes and The Dandy Warhol’s) mixed the track at Olympic Studios in London.

"(Reach Up For The) Sunrise" – which was one of the first tracks to be written for the band's new album, during a month-long writing and pre-production session in the South of France, some 18 months ago - is a classic Duran Duran anthem in-the-making - a real feel-good record that comes to life with boundless energy and emotion. Rich with the distinctive sound of LeBon’s powerful vocals, Nick Rhodes’ familiar keyboard landscape and the reunited Taylor Trio rhythm and bass grooves, ‘Sunrise’ is signature Duran Duran for the new millennium.

And the video for this new song is no less exciting…

Shot in the US, the UK and Spain, by acclaimed feature film directors The Polish Brothers ("Twin Falls Idaho","Jackpot" and "Northfolk"), this ambitious concept was filmed in five different formats (35mm, 8mm colour, 8mm black and white, high definition and mini-DV), to reflect the individual personalities of each of the band members. In post production this footage will be cut together to make a seamless composite that is both visually spectacular and quite unique.

Filmed both in the studio and on location, the band members worked with Mark and Michael Polish to develop their own separate story-lines, which show each of them on a journey to get back together for a stunning performance of the song as the sun rises. The results promise to live up to Duran Duran's unparalleled reputation for making spectacular videos.

Day One, John Taylor was filmed walking through the arid Californian desert in searing heat. Day Two, Nick Rhodes could be seen in a spaceship, flying around the streets of London as the Capital's Friday night rush hour traffic came to a standstill. Day Three, Roger Taylor drove a vintage E-Type Jaguar, filming some of the video footage himself, as he sped through London's winding one-way streets. Day Four, the crew relocated to the Spanish Pyrenees to film Simon LeBon - who performed all of his own stunts - riding a rare, off-road racing bike through rugged mountain terrain. Day Five, for the final day of filming, Andy Taylor was captured working his way through a 10,000 capacity crowd at Ibiza's legendary Manumission nightclub.

Duran Duran’s upcoming album, which was recorded in its entirety in London, has been co-produced by the band with both Don Gilmore, with whom they collaborated on nine tracks, and Dallas Austin (Madonna, Christina Aguilera, TLC, Usher, Pink and Gwen Stefani) who they worked with on three.

The Brilliant New Single (Reach Up For The) "SUNRISE"
20.09.04 on Epic Records

The Spectacular New Album "ASTRONAUT"
12.10.04 on Epic Records.